Deputy Minister Do Thang Hai delivered a speech opening the festival on the evening of October 29.
The “Pride of Vietnamese Goods – Essence of Vietnamese Goods” festival is an annual activity of the Ministry of Industry and Trade in response to the “Vietnamese give priority to the use of Vietnamese goods” campaign launched by the Politburo.
This is one of the main activities of the Vietnamese Commodity Identification Program in 2022 under the Internal Market Development Project.
With the message “Building a collaborative ecosystem of enterprises that produce and trade Vietnamese goods”, the 2022 festival has the participation of nearly 100 units.
One of the main activities of this year is to connect large companies and focus companies with small and medium-sized enterprises, cooperatives and farmer households to create an ecosystem for the production and trade of Vietnamese goods.
At the opening ceremony, Deputy Industry and Trade Minister Do Thang Hai said that now is a special time witnessing the Covid-19 epidemic and the fluctuations in the geopolitical situation on a global scale. . Businesses, people’s lives, production and distribution supply chains in Vietnam in particular and the world in general are affected.
Deputy Minister Do Thang Hai and other delegates visited the festival booths.
“The strong vitality of Vietnamese goods and the extremely important role of the domestic market are clearly marked for the Vietnamese economy.
When the world was in lockdown due to the epidemic, when supply and demand were disrupted, many economic indicators fell, retail activities in Vietnam emerged as a solid wall that protected Vietnam’s economy from external fluctuations,” the deputy minister said.
According to the deputy minister, the bright spot of Vietnam’s economy during the two years of the epidemic is the growth of retail goods in many economic indicators. This factor is aided by the “Vietnamese Prioritize Use of Vietnamese Goods” campaign launched by the Politburo over the past 13 years.
At the ceremony, Ms. Truong Thi Ngoc Anh, Vice Chairwoman of the Central Committee of the Vietnam Fatherland Front, said that the networking and business support activities carried out by the Ministry of Industry and Commerce are a source of encouragement and encouragement for businesses across the country .
“The Ministry of Industry and Trade has played the role of information guidance for businesses to focus on serving Vietnamese consumers under difficult export conditions. Through the program Proud Vietnamese Goods – Essence of Vietnamese Goods. The Ministry of Industry and Trade also helps popularize and promote well-known brands and quality products,” Ms. said
Vietnam’s economy is recovering strongly from the pandemic and sustaining growth. Therefore, Ms. Anh believes that this year’s program to prioritize the use of Vietnamese goods is also an affirmation of every citizen’s pride and national pride, and affirms the role and productive capacity of enterprises.
Deputy Industry and Trade Minister Do Thang Hai and Vice Chairman of the Fatherland Front Central Committee Truong Thi Ngoc Anh are closely monitoring the product information.
A tourist from Australia who attended the festival excitedly shared, “Very impressive. Your Vietnam is very nice, the way you promote your products is also very impressive. When we come to Vietnam, not only do we know that Hanoi has 36 streets, but also Thai Binh with the famous Dong Chau beach; know the city. Ho Chi Minh City is full of skyscrapers… Hopefully you and I will experience all these products during our stay in Hanoi.”
Two tourists from Thua Thien Hue said that the way of promoting products at the festival is very attractive and partly shows pride in the homeland, the country and the spirit of national solidarity.
“With this icon, I know where my Hue is. I am proud that Thua Thien – Hue is the dreamy purple color – Poetic in ao dai; Khanh Hoa is the land of incense – chanting sea whispers; Quang Ngai are the waves beating against rocks – immense sea and sky; Quang Binh is to Phong Nha Cave – disembark the boat on the Son River; or Tien Giang is a beautiful landscape that swallows the river,” this tourist confided.
At the end of the ceremony, heads of the Ministry of Industry and Trade along with heads of central and local departments, ministries and enterprises jointly pressed the button to launch the movement of “Building a Community Ecosystem of Enterprises That Produce and Trade Commodities.” Viet Nam “.
The “Vietnamese give priority to the use of Vietnamese goods” campaign has been launched since 2009 to contribute to promoting the sustainable development of the domestic market by building a consumer culture of Vietnamese and to encourage enterprises to produce more Vietnamese goods of high quality and competitiveness .
In the past 13 years, the share of Vietnamese goods with strengths in the modern domestic distribution system has grown sharply to 80%-90% and over 60% in traditional markets.