At the 2022 Vietnam Trust event organized by Vietnam Economic Review/VnEconomy, Coc Coc Search Engine and Browser will release the report “Digital Trends of Users in Cyberspace”, which will greatly increase Vietnamese interest in online shopping and cashless payments. .

The Digital Trends of Users in Cyberspace report outlines the top four trends that Vietnamese people care about after the epidemic is under control and people’s lives have returned to normal. The four trends include: streamline spending, key priorities; upgrade; Digital transformation, online shopping and increasing life experiences and values.

Adapting in time and finding the right direction for market needs will help companies survive and thrive by creating an “upstream reversal” after the Covid-19 “storm” hits. In this process, consumer behavior data can be seen as a valuable “aid” for businesses, helping them get closer to customers, understand what customers need and want, and then allow them to respond flexibly to recovery.

Coc Coc currently ranks 2nd in Vietnam in terms of browser and search engine market share with over 28 million users across desktop and mobile platforms. Unlike other search engine products in the world, Coc Coc is a technology product exclusively for Vietnamese.

VnEconomy 10.12.2022 08:00

The content of the article was published in Vietnam Economic Review No. 49, published on December 5, 2022. Welcome readers to read This:

https://postenp.phaha.vn/chi-tiet-toa-soan/tap-chi-king-te-viet-nam